The test-framework package is really awesome. You can easily integrate HUnit and QuickCheck tests, and get executables that run specified suites only, based on command-line flags, with multiple output targets.
Testing and profiling are different beasts though. For profiling I'd set up a separate executable that stresses just the section you want to profile, and just looking carefully at the results of profiling builds and runs (with -prof-auto-all for compilation and +RTS -p for a runtime flag).
You can integrate your tests and benchmarks directly into your cabal file by adding sections for them, and masking them behind flags so that they don't make it so that every user of your library has to have access to (and want to use for themselves) the exact version of the testing tools you've chosen.
Then, you can tell cabal about how to run your test suite. As cabal test doesn't yet exist -- we have a student working on it for this year's summer of code! -- the best mechanism we have is Here is how to use cabal's user hook mechanism. This means switching to a 'Custom' build with cabal and setting up a testHook. An example of a testHook that runs a test program written with test-framework, and then applies hpc to profile it can be found here:
The cabal file there is careful to turn on -fhpc to enable code coverage testing, and then the testHook in Setup.lhs manually runs hpc and writes its output into your dist dir.
For benchmarking, the story is a little more manual, there is no 'cabal benchmark' option. You could wire your benchmarks into your test hook, but I like to run them by hand, since Criterion has so many graphical reporting options. You can add your benchmarks to the cabal file as shown above, give them separate compilation flags, hide them behind a cabal flag, and then use Criterion to do all the heavy lifting:
For testing, I rely on HUnit and QuickCheck properties and use the Haskell Test Framework to collect all unit tests and all QuickCheck properties automatically.
Disclaimer: I'm the main developer of the Haskell Test Framework.